Introducing the Fabulous PawMailWould you like to start your own email marketing system? Its a powerful and cost effective technique to generate new business. We design your branded templates (which could be a newsletter, product offers or other format,) then you simply add the text and images online to create a regular communication channel to your customer database. Send us an existing opted-in database and we will import them for you and give you a hand with the first few sends. Once you’ve approved your e-shot and it’s sent, you’ll get a comprehensive report to show how it’s performed. Emails are a great way to get in closer contact with customers. It doesn’t rely on your customer remembering to visit your site, or seeing a print advertisement. You can personalize emails to suit the particular interests of that customer, instead of sending a generic brochure. You only pay for people you are actually sending to, instead of shot-gunning out to the world at large. Email marketing is predicted to return an incredible £40 for every pound spent. That’s a fantastic ratio. Measurability One of the frustrations with many marketing activities is that it can be very hard to tell what is working, and what is just costing money. When you conduct email marketing, you can see very quickly what is working, and what is not. Easy to manage If you’ve tried email marketing in the past, you may have been overwhelmed by unsubscribe requests, or bounces coming back to them. Or you might have tried a system that just wasn’t a pleasure to use. We can offer something better - automated processes that handle all the tedious subscribing, makes sure people can get off the list when they want to, and keeps track of emails that bounce. Flexibility Could you feature a different product each week, and offer special prices to frequent buyers? Maybe you can show case studies of customers using your service. Could you email customers who have been out of touch for a little while, and ask if they have any suggestions? These are just a few ideas to start you off, you may come up with some even better ideas yourself. What’s included? We will provide you with the following: • Setup and activation of your E-Shot account • Design and integration of one newsletter template • Full technical support * One newsletter template will be provided, but additional templates can be designed and quoted for separately if required. The Costs One off set-up charge of £95. This cost includes full and unrestricted use of the system, with the ability to send out an unlimited number of campaigns. Campaign Delivery In addition to the one-off cost to set-up your newsletter template and integrate into the system, there is also a nominal charge for every campaign you send out and a cost per email sent. • Cost per campaign: £10 • Cost per email sent: £0.02 So, for example, if you sent out a monthly newsletter to 1,000 contacts. The cost for delivery would be just £30 (1,000 x 0.02p + £10).
Prior to delivery of your first campaign you will be asked for details of an appropriate credit card to process payment. Any future campaigns will then be automatically charged to the same card. |
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